Design Discipline
Advertising / Identity
Project Type
School Project
Date
October 2025
Deezer Hair
In my advertising design class we were assigned to create a new product for an existing brand; this product had to be something the brand would not usually sell. We then needed to create advertisements for this new product. Both of these designed deliverables needed to use the existing brand guidelines. I worked with the branding for Deezer (music streaming service) to create "DeezerHair" shampoo. I used Deezer's beat graphics to allude to shampoo spilling out of bottles. I also based the scents off of music genres.
In my advertising design class we were assigned to create a new product for an existing brand; this product had to be something the brand would not usually sell. We then needed to create advertisements for this new product. Both of these designed deliverables needed to use the existing brand guidelines. I worked with the branding for Deezer (music streaming service) to create "DeezerHair" shampoo. I used Deezer's beat graphics to allude to shampoo spilling out of bottles. I also based the scents off of music genres.
